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ECONOMIC IMPACT REPORT

Economic Benefits from the Course

Pictured: Blackwolf Run

For the Sheboygan County area, golf is more than a recreational activity – it is a key industry contributing to the strength of the local economy and creating jobs. With multiple premier golf courses and resort hotels located in the region, Sheboygan County has already established itself as an international golf destination.

A new public golf course in the City of Sheboygan will further enhance the County’s standing as a global golf destination, thereby creating new jobs and growing the local tax base, benefitting local schools, taxpayers and the overall community. There will be significant economic benefits, including new jobs, purchases from local suppliers, and more tourism spending from visitors who come to Sheboygan and the surrounding areas.

A recent analysis conducted by the economic consulting firm SB Friedman Development Advisors found that when fully operational, the proposed golf course is projected to create the equivalent of 227 full-time permanent jobs and generate nearly $21 million in annual economic activity for Sheboygan County households and businesses. Direct annual positive econonmic impact in the City of Sheboygan is projected to be $9.8 million.


ECONOMIC IMPACT STUDY


Kohler Co. commissioned the economic consulting firm of SB Friedman Development Advisors to conduct a detailed economic analysis of the proposed golf course. SB Friedman has a track record of conducting economic studies for a variety of projects and has worked with both public and private-sector clients on a broad range of assignments.

According to the study, the golf course would create the equivalent of 227 new full-time jobs and generate a $20.6 million annual economic impact for Sheboygan County when fully operational. In the City of Sheboygan, the equivalent of 124 new, full-time jobs would be created, with a direct positive economic impact of $9.8 million annually.

Construction-related activity would bring an additional boost for the County, with construction alone estimated to create the equivalent of 95 full-time jobs and generate $12.5 million annually over the three-year duration of the project. In the City of Sheboygan, construction would create the equivalent of 68 full-time jobs, with $9.2 million annual positive economic impact.


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QUICK FACTS


Kohler Co. commissioned Chicago-based economic consulting firm SB Friedman Development Advisors to conduct a detailed economic analysis of the proposed golf course. SB Friedman has a track record of conducting economic studies for a variety of projects and has worked with both public and private-sector clients on a broad range of assignments. Key findings in the Friedman study on the proposed Kohler Co. golf course project include:

  • Hundreds of new full-time jobs will be created. When done and fully operational, the proposed golf course project will create the equivalent of about 227 new, full-time jobs, including 124 jobs in the City of Sheboygan. In addition, the construction and building of the course and related facilities will create an additional 95 construction jobs - 68 in the City of Sheboygan over a three-year period.

  • Local and state governments will share in the increased tax revenue. When fully operational, the new course will generate more than $1.1 million per year in new tax revenue, the majority of which will be paid by tourists who reside outside of Sheboygan County. An important recipient will be the Sheboygan school system, which will gain more than $100,000 each year from the project. The City of Sheboygan will see approximately $87,000 in new, non-school tax revenue annually.

  • The new jobs will create a multimillion-dollar boost in local salaries and benefits. The Friedman study estimates that about 168 of the new 227 full- and part-time jobs will be created at the course itself, and the analysis projects that will translate into an additional $3.6 million in associated salaries and benefits in the region. Of these new jobs, 88 percent of them will be filled by individuals who live in Sheboygan County. Additionally, construction is expected to generate $12.5 million in economic impact for Sheboygan County annually over the three-year duration of the construction.

  • Tourists spend money when they visit. The Friedman study estimated that about 80 percent of the visitors to the new course will be tourists who come from throughout the nation and even overseas, resulting in 22,000 additional hotel room nights and $6.5 million in new spending on food, beverages, lodging and retail goods while visiting Sheboygan County.

  • The total estimated economic impact benefits the local area. The Friedman review analyzed the project and its total estimated economic impact for both operations and golf tourism and projected that $20.6 million of the impact would occur in Sheboygan County. The study said that the City would realize a total estimated economic impact for operations and golf tourism of about $9.8 million annually, with the 11-county region seeing an impact of about $25.1 million in additional economic activity.